Why take this unique training program?

 

It may be hard to get media visibility, even harder to get free coverage and attention for good reasons. Marketing your products or services through other channels than media can be quite expensive and tedious affair. This of our unique programs aims at getting you the right amount of exposure in media circles.

 

 

Who is this training for?

 

This program is for the people and organizations who want media visibility in order to create their brand value and reputation. This session is a great stepping stone from 'media-aloofness' to 'conscious-media-drives'.

 

 

Advantages of this program:

 

• This course is tailor-made to suit your specific requirement and expectation

• Conducted by experienced news and print journalists

• Working towards positive publicity in most cost-efficient ways

• Assessing your brand needs

• Know what a journalist looks for before developing a story

• Develop a good pitch for your product or service to increase your chances for media coverage

 

 

What you will learn and takeaway?

 

• Build relationship with journalists to increase your media possibilities

• How to develop key messages

• Gain greater control as to how your key-messages are represented in the media coverage

• Positioning yourself and your business to interest the media persons